Rasha El-Azhry
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Finance Director, Vodafone Egypt
Rasha El-Azhary, the Finance Director at Vodafone Egypt, is a seasoned finance executive with over 18 years of experience in finance, commercial pricing, and strategic planning within the telecom and investment banking sectors. Rasha has played a pivotal role in shaping Vodafone Egypt’s financial strategy and driving its growth; since her appointment as Finance Director, she has ensured that the company’s financial operations align seamlessly with its broader corporate goals, driving value through strategic financial planning and innovation.
Rasha’s career at Vodafone spans over 20 years, beginning in 2003 when she joined the company in a finance role. She quickly rose through the ranks, contributing to the company’s financial transformation during a period of rapid industry expansion. Her expertise extended beyond Egypt during her time at Vodafone Qatar, where she successfully launched the company’s 4G services and executed commercial strategies that strengthened its market leadership. These roles honed her ability to lead in diverse and dynamic markets, earning her a reputation for innovation and results-driven leadership.
As one of the few female CFOs in Egypt, Rasha is celebrated for her leadership approach, fostering collaboration and developing talent within her teams. She is committed to supporting the next generation of leaders in finance and business, while promoting a culture of inclusivity and excellence.
Her contributions to the industry have earned her international recognition. In 2025, she was named one of Forbes’ 100 Most Powerful Businesswomen, a reflection of her influence and impact in the fields of finance and telecommunications.
Rasha holds a Bachelor of Arts in Economics from The American University in Cairo. With a combination of technical expertise, strategic vision, and a passion for innovation, she continues to drive Vodafone Egypt’s financial success while contributing to the company’s leadership position in the telecom industry.