Egyptian Food Bank Initiative
Vodafone sponsored a campaign to support the Egyptian Food Bank in its goal to eliminate hunger in Egypt. Throughout the last 2 years we participated with food packaging for more than 6000 needy families. Moreover, we joined the Food Bank initiative of “a Village With No Hunger” by providing “Al Sheikh Zayed” village in Ismailia with food supplies for one year. A total of 35,000 families have benefited from this initiative.
The program supported the Egyptian Food Bank by sending over 2 Million awareness SMS to customers providing information about food boxes donations through Vodafone Cash, premium SMS and Food Bank call center. As a result, we have risen raised over EGP 100K for the Egyptian Food Bank during the week prior to Ramadan.
